Monday, February 3, 2025

Takahisa Kamijyo

Examples of word marks and logos from Japanese designer Takahisa Kamijyo. He graduated from Tokyo National University of Fine Arts in 1964 and established his own studio, Kamijyo Studio Co., ten years after. I think that he still runs his studio today. Featured in 2003's Tokyo Art Directors Club "Who's Who" Annual.


Friday, January 31, 2025

A Kodak Moment

The simplest design is oftentimes the best. Although they stumbled as a business, Kodak definitely succeeded as a brand. The easily recognizable colors and logo conjure up warm feelings of nostalgia across the world. Think of Canon and Nikon and you might think "professional". Now think of Kodak. I imagine "fun, film, photo labs, joy, sharing, anticipation, excitement".

Despite essentially withdrawing from the camera market, there are enough advocates for Kodak to continually shape its perception as a brand. And that right there is the power of branding.



Wednesday, January 29, 2025

Pizzicato 5: Happy End of the World

I was introduced to Pizzicato Five in 1997 through their tenth studio album, "Happy End of the World". Up until then, no Japanese music group had really infiltrated the U.S. market. There were attempts by artist such as Dreams Come True, Utada Hikaru, Toshinobu Kubota and even B'z, but Pizzicato Five's retro pop appeal sat nicely alongside Beck, Björk, Mike Flower Pops and others.

I found their music very catchy and appealing but as a designer, their album graphics and photography were amazing. They heavily influenced my early work, which you can see in my post from Sept. 21. Do I still have their CD? Do I still listen to them? That's a definite yes!




Monday, January 27, 2025

Katsu Kimura

Examples of branding and packaging from Japanese designer Katsu Kimura. In 1960 he established Katsu Kimura & Packaging Direction Co. In the present day, I still see the influence of his work in the packaging artwork at department stores and markets across Tokyo. Featured in 2003's Tokyo Art Directors Club "Who's Who" Annual.



Inspiration

From the Jazz album "Fats" in London - 1938-1939. Most cover designs were using standard fonts that looked like League Gothic and Aurora but the artist instead chose something playlist and unconventional.


From the archive: Got2b SoSmooth

Developed in 2002, this was my first opportunity to design a line from the ground up. Before this, my title was production artist. Designs were sourced through outside agencies but being in-house, I felt that if given a chance I could design better packaging options. My very supportive marketing director and art director gave me an opportunity and that began my twenty-year career in this industry. Immediately I was promoted to a graphic designer! I have no problem asking for a chance. It can lead to great things.

Friday, January 24, 2025

Have a good weekend

No more fonts, Pantone colors, and creative strategizing. It’s Friday. Time to change the channel to a good TV show. Right now I’m loving “In the Kitchen with Abner and Amanda” on the Magnolia Network. I’m inspired to cook something. After I rest up of course. Enjoy your weekend peoples!


Tuesday, January 21, 2025

How I got into Graphic Design

My interest in design was sparked by my family’s nostalgic Kodak and Polaroid family albums, Stevie Wonder record album covers, and the color Orange. Specifically that distinct shade of burnt orange that was widely applied in the 70s to velvet couches, kitchenware, clothes, wallpaper, and rotary phones. As a child, I would love to spend hours sitting on the floor, meticulously scanning the pages of our family album. It was filled top to bottom, right side up, and even sideways with beautiful and most times blurry instant prints that captured nothing but happiness. And since these pics were from the decade of the 70’s, I got to see my mom’s look transform from something like the Supremes to London Mod-Squad, and from Black Power to shiny disco.

Our kitchen counters were stacked with orange, brown, and avocado-colored Pyrex bowls and Tupperware containers screen printed with the most unique geometric patterns. Sometimes they were decorated with yellow florals, and other times red roosters. I’d watch my mom season and flour chicken in those. In each room of our house were vinyl records spread across the carpet wall to wall. They kind of record covers that folded out into three or four panels, filled with incredible images that blended bold typography and design with unique compositional layouts. Despite not knowing what graphic design was, I had an understanding that someone made that. Someone unique, possessing a skill I didn't have.

When I was five years old, my oldest brother Daryl, who was 13 years older, gave me a stack of Marvel and DC comics to start to journey into the unknown, as Stan Lee would put it. I had my library comprised of volume issues of X-Men, the Micronauts, Incredible Hulk, the Avengers, Rom the Space Knight, Conan The Barbarian, Ghost Rider, Warlord, Amethyst, and Heavy Metal. And while I vividly remember all of the intricate and interwoven storylines, I also remember printing inconsistencies and dot patterns.

A lot of times the color would bleed over the character lines. Or that the paper stock would yellowed, altering the look of the Hulk, for example, from one page to the next. With closer inspection, I noticed that there overlapping colored dots, easy to spot on the paper used on the inside pages of the comic books, but not so much on the glossier cover paper. Then I examined the printing of Steve Wonder’s “Music Of My Mind”, and Parliament’s “Mothership Connection”, printed on what looked to me like cardboard-colored paper, and I knew I stumbled upon something, but not enough to know the term “graphic design”. But I did know that somebody with a wild imagination had made all of that. That observation, curiosity, and need to make something is what led me to become a designer myself.
 





Sunday, January 19, 2025

The coolest dad hat ever!

If you know what's up, then you're cool too. I used to create screen-printed logos of Freestyle Fellowship and the Hieroglyphics onto tshirts for myself and my friends in high-school. Over twenty-three years later and I'm still representing 93 till infinity. 

1960 Journal of Commercial Art

Front and back cover by Ivan Chermayeff. I found this at the Long Beach Antique Faire in really good condition. 









Saturday, January 18, 2025

Georgia Max Coffee

There are a hundred things that I miss about living in Japan. Morning walks to grab a vending machine hot canned coffee is one of them. I think I can find something similar at Mitsuwa in Torrance but we all know that it’s not the same experience.